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NYC Calling London

After being e-introduced to Alexandra Soveral through one of my dearest + reading “run, do not walk” articles about this beauty goddess in Vogue, it was a must I met with my new London friend visiting NYC for the week asap! Hola.

When I walked into her Pop Up Clinic & Perfume Lab in NYC’s fabulous Langham Palace, I was immediately wow-ed with not only meeting the legend + her business partner, Jorj, but the beautiful room and famous products in front of me. I couldn’t wait to dive in and hear everything from them!

Alexandra is in town for the week introducing her all natural face-lift treatment and the full anti-aging range of vitamin based skincare products. And her facial treatments, which many stars claim to be a better solution than plastic surgery, concentrate on detoxifying the underlining facial tissues. The articles I’ve read about her said to get a good look of yourself in the mirror before walking into her facial because once you prance out you will find she has rediscovered your cheek and jaw bones, hola!

sniffing away scents with alexandra

Not only is she experienced on the facial end, but she is also a perfume connoisseur! She’s been creating scents from way back when, hand picks herbs used in her oils, and has a slew of bespoke options to create for you. Alexandra told me the first question she always asks clients is “what scents make you happy?” She creates a combination of scents that enhance your lifestyle.

It was such a treat getting to spend intimate time with Alexandra + Jorj today, and capture what their brand is all about: using rare + organic ingredients of the highest quality to create products that work in synergy with nature! Whether you’re dying for a once in a lifetime facial by this celebrity + fashion editor go-to or just want to have her create a bespoke scent for you to flaunt this season, check out Alexandra Soveral. All of NYC will be calling London from now on! B+H

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